Privacy Policy

At Family First Mutual LLC, we believe that trust begins with transparency. This Privacy Policy is designed to help you understand what information we collect, why we collect it, and how you can exercise your privacy rights. We are a financial services referral and education company headquartered in Nevada, and we serve families across the United States.

By using our website or submitting information to us, you acknowledge that you have read and understood this Privacy Policy. We may update this policy from time to time, and we will post the revised version with a new effective date.

We collect information that helps us provide you with a secure, personalized experience and connect you with appropriate legal, financial, or lending professionals. This information generally falls into two categories: information you provide directly and information collected automatically.

When you complete a consultation request, contact form, survey, or otherwise communicate with us, we may collect the following information:

• Full name, mailing address, city, state, and ZIP code
• Phone number and email address
• Information about your debts, income, and financial goals
• Any messages, notes, or questions you submit
• Preferences for how and when we contact you

You are not required to provide all of this information, but some fields may be necessary for us to respond to your inquiry or match you with the right professional.

When you visit our website, certain information is collected automatically through cookies, web analytics, and similar technologies. This may include:

• Device and browser type, operating system, and screen resolution
• IP address and approximate geographic location
• Pages visited, time spent on pages, and navigation paths
• Referring website or search terms
• Website performance and error data

This information helps us improve our website, detect technical issues, and better understand how visitors use our services.

We use cookies and similar tracking technologies to operate our website, remember your preferences, analyze traffic, and support marketing efforts. Cookies are small data files stored on your device by your browser.

You can control cookies through your browser settings. Most browsers allow you to block cookies or alert you before a cookie is placed. Please note that disabling cookies may affect the functionality of our website.

We use the information we collect to:

• Respond to your inquiries and provide requested consultations
• Connect you with independent legal, financial, or lending professionals
• Communicate with you by phone, email, or SMS about your request
• Improve our website, services, and customer experience
• Comply with legal obligations and protect our rights
• Prevent fraud, abuse, and unauthorized access

We do not sell your personal information. We use your information only for the purposes described in this policy or as otherwise disclosed to you at the time of collection.

We may share your information with trusted service providers who perform services on our behalf. These providers may include:

• Legal and financial professionals in our referral network
• Website hosting, analytics, and customer relationship platforms
• Communication and SMS delivery providers
• Fraud prevention and security vendors

Our service providers are contractually required to use your information only as necessary to provide their services to us and to maintain appropriate confidentiality and security measures.

We take the security of your information seriously. We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, to comply with legal and regulatory obligations, to resolve disputes, and to enforce our agreements. When information is no longer needed, we take reasonable steps to securely delete or anonymize it.

If you are a California resident, you may have certain rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:

• The right to know what personal information we collect about you
• The right to know how your personal information is used and shared
• The right to request deletion of your personal information, subject to exceptions
• The right to opt out of the sale or sharing of personal information
• The right to non-discrimination for exercising your privacy rights

To exercise your California privacy rights, please contact us using the information below. We will verify your request before processing it and respond within the time required by law.

Nevada residents may have the right to opt out of the sale of certain personal information under Nevada law. Family First Mutual LLC does not sell your personal information. If you have questions about your Nevada privacy rights, please contact us using the information below.

Our website and services are not directed to children under the age of 18, and we do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will take steps to delete that information as soon as possible.

Our website may contain links to third-party websites, including partner or service provider sites. This Privacy Policy does not apply to those websites, and we are not responsible for their content, privacy practices, or security. We encourage you to review the privacy policies of any third-party sites you visit.

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. When we make material changes, we will post the updated policy on this page with a revised effective date. We encourage you to review this policy periodically.